![SnowAndRock on Twitter: "We stock 11 colours in the Fjällräven Kanken Rucksack! Originally designed for Swedish school children in 1978, the Kanken has since become a well-loved and iconic backpack for children SnowAndRock on Twitter: "We stock 11 colours in the Fjällräven Kanken Rucksack! Originally designed for Swedish school children in 1978, the Kanken has since become a well-loved and iconic backpack for children](https://pbs.twimg.com/media/DcSkxgrXcAAO-J_.jpg)
SnowAndRock on Twitter: "We stock 11 colours in the Fjällräven Kanken Rucksack! Originally designed for Swedish school children in 1978, the Kanken has since become a well-loved and iconic backpack for children
![A hit with Instagrammers and investors, this hard-to-pronounce Swedish backpack brand is on a roll | Fortune A hit with Instagrammers and investors, this hard-to-pronounce Swedish backpack brand is on a roll | Fortune](https://content.fortune.com/wp-content/uploads/2021/05/Fjallraven-backpacks-1.jpg)
A hit with Instagrammers and investors, this hard-to-pronounce Swedish backpack brand is on a roll | Fortune
![Amazon.com: Fjallraven, Kanken Classic Backpack for Everyday, Forest Green : Clothing, Shoes & Jewelry Amazon.com: Fjallraven, Kanken Classic Backpack for Everyday, Forest Green : Clothing, Shoes & Jewelry](https://m.media-amazon.com/images/I/717hPfyG1-L._AC_SL1500_.jpg)